In this paper after showing the productive and international trade background of the Atlantic bluefin tuna, we analyze the competitive position of Italy, important producer and exporter on world scale, compared with the main trade partners, carried out through competitiveness indexes based on trade data. The results highlight Italy's good competitive performance above all with Japan, which represents the main world reference market for the Italian product, but also with the United States, Malta and Turkey The Italian competitive advantage with these countries is stronger for the product taken into account. On the other hand, we can notice a competitive disadvantage with the traditional markets supplying bluefin tuna, and with Spain in particular The same is reckoned with the Southern Mediterranean countries which, in the last years, have contributed to increasing the world supply thanks to the spread of mariculture systems. In this background, the increasing interest in the Italian Atlantic bluefin tuna, by the United States in particular and by some Mediterranean countries and by Central Western Europe as well, could open new opportunities to the Italian trade.
|Numero di pagine||7|
|Stato di pubblicazione||Published - 2012|
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