In nome del segno. Introduzione alla semiotica della cultura

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Abstract

[automatically translated] Study man and the variety of his behavior, but every time coordinated in its coherence of different societies and cultures, not limiting (ethnocentrically) to notice similarities or record diversity, perhaps anecdotally recounting the salient features, but building an adequate instrumentation to give finally anthropology scientific legitimacy, according to a meaning of "scientific" no longer retrivamente positivist: this is the ambitious project of anthropology semiotic-structural, followed here, especially, in setting its two main leaders, Levi-Strauss and Lotman. It is therefore of such instrumentation which in this volume is given in particular to: critically revisiting the theoretical basis of semiotics of culture, tracing the story of concepts and notions, questioning the historical and social reasons that led to the emergence of certain problems and certain lines of research. What outcome had that ambitious project? It is appropriate to reconsider it, perhaps calling into question some used tools, rimanipolando notions? Conceived an interdisciplinary approach that does not give up chasing interconnected routes that led anthropology to confront questions originally posed in linguistics, logic and even in physics, biology and cybernetics, however, this volume invites the reader to take firm compass. The ironic title puts him on notice of what the already explicitly declares the preface: This is an introduction that often makes extraduzione, and not lose sight of the ways out that it is also appropriate to point out. Finally: it is useful to anthropology a semiotic theory of culture? Certainly, provided you do not rethink a few key issues, including how to set the same relationship between semiosis and culture, which goes far beyond what is suggested by the traditional communication point of view. So the last part of the book the author explicitly more systematically their positions and revisits in his own way the authors and theories, doing dialogically meet optic more or less distant ¬¬- Marx and Peirce, for example, and still Prieto and Bakhtin - for the lesson from all this enlightening suggestions for a semiotic theory more acceptable and able to better target the anthropologist in the complicated area of human behavior. including the way in which they set the relationship between semiosis and culture, which goes far beyond what is suggested by the traditional communication point of view. So the last part of the book the author explicitly more systematically their positions and revisits in his own way the authors and theories, doing dialogically meet optic more or less distant ¬¬- Marx and Peirce, for example, and still Prieto and Bakhtin - for the lesson from all this enlightening suggestions for a semiotic theory more acceptable and able to better target the anthropologist in the complicated area of human behavior. including the way in which they set the relationship between semiosis and culture, which goes far beyond what is suggested by the traditional communication point of view. So the last part of the book the author explicitly more systematically their positions and revisits in his own way the authors and theories, doing dialogically meet optic more or less distant ¬¬- Marx and Peirce, for example, and still Prieto and Bakhtin - for the lesson from all this enlightening suggestions for a semiotic theory more acceptable and able to better target the anthropologist in the complicated area of human behavior.
Original languageItalian
PublisherSellerio
ISBN (Print)88-389-2053-2
Publication statusPublished - 2005

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