Cosa c'è veramente sotto i tacchi a spillo. Comunicazione pubblicitaria e didattica multimediale

Research output: Chapter in Book/Report/Conference proceedingChapter


[automatically translated] The paper analyzes the cognitive bases of semiotics multimedia especially the links between neuroscience, semiotics and teaching in order to highlight the synergies that are to be active in the education of intelligence involved in the act cognitive and educational. The analysis aims to clarify the preconditions of a language teaching relies heavily on digital or IT tools.
Original languageItalian
Title of host publicationLe parole dei giorni. Scritti per Nino Buttitta.
PagesSellerio, 176-Sellerio, 226
Publication statusPublished - 2006

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